Our high-performance team leverages the synergy of people, technology, and design to pioneer innovative solutions that push the boundaries of creativity and drive progress towards a better future.
FOCUS on
Automotive
Design
- .Exterior Design
- .Interior Design / User experience
- .Prototyping / 3D modeling
- .Concept Vehicle Development
Mobility
Design
- .Urban Mobility Solutions
- .Interface Design / HMI
- .Advanced Tech Integration
Product
Design
- .Industrial & Consumer Products
- .Product Development
- .Prototyping / CAD Design
- .Proof on concept / 3D printing
Digital & Visual
Prototyping
- .3D visualization / Renderings
- .Explainer Animations
- .VR Design Review
- .Digital Twin / Simulation
UNIQUE solutions
ONLINE CONFIGURATOR
- .Game Engine Development
- .Easy to play
- .Real Time Experience
- .Pixel Streaming Solution
VR design Development
- .Immersive Virtual Prototyping
- .Real-Time Customization
- .Interactive Design Reviews
- .Streamlined Workflow Integration
DESIGN pipeline
1
starting point /
BRAND ASSETS
2
research part /
SKETCHING
3
development part /
3D MODELING
4
representation /
VISUALIZATION
Brand assets are visual elements that represent a brand, such as the logo, color palette, typography, and imagery. These elements work together to create a cohesive brand identity and are used across various marketing materials and communication channels.
Sketching is an important part of the research and development process, as it allows designers to quickly visualise and iterate on ideas. It is a powerful tool for exploring and refining design concepts before moving on to more advanced stages of development. With a focus on style and attention to detail, our sketches serve as a powerful tool in the product development process, helping to refine ideas and bring them to life.
3D modeling is a crucial tool that bridges the gap between sketches
and visualisations. It allows designers to bring their ideas to life and explore different variations quickly and efficiently in 3 dimensions. With 3D modeling, we can create realistic representations of products, test their functionality, and refine them until they are ready for production or further visualisation.
Visualization is the use of digital tools to create realistic or abstract images of objects, spaces, or ideas. It is used in various industries, including architecture, product design, film and television, advertising, and video games. Visualization allows for the exploration and communication of ideas in a visually engaging and effective way.
CGI pipeline
1
modeling part /
defining the base
At Aetral, we believe that creating a successful motion design starts with
a strong foundation. That’s why our workflow begins with three key processes:
modeling, storyboarding, and moodboarding. With 3D modeling, we can create a digital representation of your product, character, or environment in a fully-realized, three dimensional space. Storyboarding is where the story unfolds. This allows us to plan the animation and ensure that it flows seamlessly from one scene to the next. Moodboarding is where the atmosphere takes shape. Our designers carefully select visual elements, such as colors, textures, and lighting, to create a mood that is perfectly suited to your project. We want the design to feel like a living, breathing world, one that invites the.

2
shading /
establishing the the look
Creating a memorable 3D animation is all about the details, which is why our ‘Establishing the Look’ process is so crucial. Our team of experts carefully select the right shading, texture, and materials to bring your model to life with stunning visual effects. Whether you’re looking for a sleek and modern aesthetic or a more rustic and natural feel, our adaptable process can achieve the look you want.
3
styleframe /
finding the right mood
Creating a memorable 3D animation is all about the details, which is why our ‘Establishing the Look’ process is so crucial. Our team of experts carefully select the right shading, texture, and materials to bring your model to life with stunning visual effects. Whether you’re looking for a sleek and modern aesthetic or a more rustic and natural feel, our adaptable process can achieve the look you want.

4
motion design /
bring life to it
Creating a memorable 3D animation is all about the details, which is why our ‘Establishing the Look’ process is so crucial. Our team of experts carefully select the right shading, texture, and materials to bring your model to life with stunning visual effects. Whether you’re looking for a sleek and modern aesthetic or a more rustic and natural feel, our adaptable process can achieve the look you want.

LIVE ACTION pipeline

1
/ storyboard
pre-production
Creating a memorable 3D animation is all about the details, which is why our ‘Establishing the Look’ process is so crucial. Our team of experts carefully select the right shading, texture, and materials to bring your model to life with stunning visual effects. Whether you’re looking for a sleek and modern aesthetic or a more rustic and natural feel, our adaptable process can achieve the look you want.

2
/ action
production
What is styleframing, you may ask? It’s the process of exploring different visual styles and aesthetics to find the perfect look and feel for your product or service. We’ll work with you to develop a series of still images that showcase different creative options. Our goal during the styleframe stage is to create a polished set of visual direction that captures the essence of your vision. But styleframing isn’t just about creating pretty pictures. It’s about finding the right visual path and language that speaks to your audience and effectively communicates your message.

3
/ visual effects
post production
The fourth stage of the process, bringing life to your designs through motion design. This is where your ideas truly come to life. At Aetral, we believe that motion design is about more than just creating pretty pictures. It’s about using movement and animation to bring your ideas to life in a way that captivates your audience and communicates your messages in a capturing story.